Undated / Peak ambition
1987: The Starwatch Year
Wave 2 flagship. The company bets big.The Starwatch Command System shipped. Shadow Wing, Sabre Assault Command, Viceroy's figure, and the expanded roster defined the peak. Tooling costs for Starwatch stressed margins. Retail shelf space was increasingly contested.
Archive Notes
Wave 2 was the biggest expansion. Twelve to fourteen figures, five to seven vehicles, and the flagship playset.
Commercial peak and the beginning of the commercial problem.